Enhancing the visibility of product variants on your Shopify collection pages can significantly improve the shopping experience for your customers. In this post, we compare four popular apps that enable you to display product variants as separate items on your collection pages.
1. Stamp – Variants on Collection
Developer: Sezerium
Pricing: Free Plan: 1 collection, basic features; Standard Plan: $9/month; Advanced Plan: $19/month
Key Features:
- Display variants or Price ranges on collection pages.
- Advanced settings to customize variants per collection.
- Hide unavailable products/variants from collection pages automatically.
- Show “Add to Cart” button on collection pages for quick shopping.
- Compatible with Search & Discovery Shopify app.
Best For: Merchants seeking an easy-to-use solution with responsive support.
2. Varia – Variants on Collection
Developer: Gravity Software
Pricing: $29.99/month
Key Features:
- Display product variants as separate products on collection pages.
- Show all variants automatically or assign variants manually to collections.
- Pick variants to show in a collection (e.g., red colors in the red collection).
- Split products by variants on the collections of your choice.
- Add infinite scroll to your collections and eliminate page links.
Best For: Stores requiring advanced control over variant display and collection organization.
3. B4B – Variable Products
Developer: Zubr
Pricing: $9/month and $19/month
Key Features:
- Display variants as separate products with unique images.
- Manage your catalog and display suitable variants per collection.
- Change the order of variants depending on options.
- Integrates with your store’s theme and shows variants as products.
- Helps make your catalog visually bigger without copying products.
Best For: Stores needing flexible, condition-based variant displays with extensive customization options.
4. Variator: See Product Variants
Developer: Extendons
Pricing: Starts at $4.99/month with a 7-day free trial
Key Features:
- Displays each variant as a separate product in collections and search results.
- Customizable “Add to Cart” buttons with adjustable text and color.
- Option to show all or selected variants.
- Dynamic product titles for variants.
- Ability to hide out-of-stock variants.
Best For: Stores looking for an affordable solution with essential features to enhance variant visibility.
Comparison Summary
| Feature | Stamp | B4B | Varia | Variator |
|---|---|---|---|---|
| Starting Price | Free / $9 / $19 | $9 / $19 | $29.99 | $4.99 |
| Free Trial | Free plan | 30-days | 7-days | 7-days |
| Displays Variants Separately | ✅ | ✅ | ✅ | ✅ |
| Manual Variant Assignment | ✅ | ✅ | ✅ | ✅ |
| Custom “Add to Cart” | ✅ | ✅ | ✅ | ✅ |
| Hide Out-of-Stock | ✅ | ✅ | ✅ | ✅ |
| Condition-Based Display | ✅ | ✅ | ✅ | ❌ |
| Infinite Scroll | ✅ | ✅ | ✅ | ❌ |
| Search Integration | ✅ | ✅ | ❌ | ❌ |
| Show Price Range | ✅ | ❌ | ❌ | ❌ |
| Rating | 5.0 | 4.9 | 4.7 | 4.8 |
Recommendation
- Best Overall: Stamp – Variants on Collection stands out with a generous free plan, user-friendly interface, and responsive support ideal for most merchants seeking to improve variant visibility quickly.
- Advanced Control: Varia provides robust customization and manual variant assignment, suitable for stores with more complex needs.
- Condition-Based Display: B4B – Variable Products excels at dynamic variant presentation and theme integration for flexible catalog management.
- Budget-Friendly Option: Variator is a good entry-level tool offering core features at a low monthly cost.
Learn more from their Shopify App Store pages: Stamp, Variator, Varia, B4B
